Instagram is a strong social media platform and one of the top ten social media networks globally. It was bought out by Facebook in 2013 and has since grown exponentially and become an essential part of any business marketing plan.
In this article, we will explain why you should use Instagram for your business, how to use hashtags on Instagram, as well as some other tips and tricks from programs like SimplyGram Reviews to help you get the most from your Instagram account.
But first off, let’s answer a question that is often asked…
Can I Use Instagram For Business?
Yes! In fact, not using Instagram for your business could be costing you money. Consumers who follow your brand on Instagram are both engaged and loyal to your brand. They know that you’ll be providing up-to-date product information and will only buy from businesses where they can interact and communicate with them.
So, in short; if you want increased sales, lower marketing costs, and happier customers – use Instagram!
Now let’s find out how…
Why Should I Use Instagram?
You might be wondering why you should use Instagram when you already have a Facebook page for your business. There are three main reasons why you should also be using Instagram; they are 1 – Mobile Marketing: with almost 80% of users on Instagram accessing it through their mobile devices, Instagram is the perfect platform to market your business on. You can upload images and have direct contact with customers through likes, comments, hashtags, and direct messaging. 2 – Enhancing Your Brand: social media has become all about engagement with your followers. It’s no longer just about marketing but interacting with current customers as well as potential new ones. If your customers see that you’re engaging with them and replying to their comments and messages, they’ll be more likely to purchase from you. 3 – Image Marketing: people like images. They’re noticeable and stand out on Instagram compared to Facebook, where posts are essentially text based.
What Are The Benefits Of Using Instagram?
There are a number of benefits using Instagram for business, such as:
– It’s free to use (unless you want to advertise) – You can target customers according to location and age – You can build up a loyal community of followers who will only buy from you – Ability to create brand awareness through imagery and storytelling – Posting images means your posts are noticed and stand out among text-based posts
How Do I Get Customers Using Instagram?
One of the best things about Instagram is that it’s a fairly easy platform to get started with. You can attract customers simply by having images that reflect your brand, reposting images from other users (which will, in turn, increase your exposure to their followers), and adding hashtags to your images.
Here are some tips to help your business get noticed on Instagram;
– Have an eye-catching profile picture – Add relevant, interesting, and unique images portraying what you do – Use hashtags in your post that are related to your brand or niche (more about this below) – Be consistent with when you post (most businesses aim for at least once